Innovation with the letter R

RenoArnold Carbone shared his thought leadership with regards to his R&D experience with Ben and Jerry’s during a recent @AIGARenoTahoe event @theBasementReno which reminded me of the behaviors we must have in order to evolve as we develop products and services.

Mentoring, market research, business plan development, etc. are all critical milestones in our business lives; this talk reminded me that as an entrepreneur or product manager, we must constantly be re-inventing our approaches. It’s no longer about the solid channel strategies and programs, but actually the talent we hire and inspire. We must have talent that innovates with the letter R.

We must have people on our ‘team bus’ who understand the importance of knowing their audience yet can flex in VUCA world to listen, advocate, influence, engage and execute. These are no small tasks. I’ve found these individuals are comfortable to constantly learn, re-invent themselves, seek out fast feedback and incorporate it into their work styles and approaches. Additionally, they have high integrity and are quick to translate the key business objectives through their day to day actions. From the tactical activities such as influencing internal stakeholders or executive sponsors.

As I sat at the Old Post Office inside an art deco building in Reno, Nevada, I was reminded that whether your customer is a high tech executive or a scoop shop owner, we must invest in building skills which start with the letter R in our future leaders if we want to continue to have products such as Phish Food in our lives.

Resourceful, Relentless, Revolutionary Innovation, Resilience and Responsibility

Declarative Statements as Game Changers

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Ken Pearlman, engagement manager at Kotter International shared an article in Forbes  that inspired us to write more about simple statements that we could make to change the game or create conditions.  He highlighted how when one person stated that we are going to “be doing business differently.” That alone gave people permission to consider thinking differently, acting differently and being open to new ways of working.

Sometimes you just need a little affirmation that taking a new road is okay. 

I’ve often found in teams that most people really do want to make a difference, but they are simply bogged down in all the corporate policy and politics.  What people often want is to be heard, be respected and be given the green light to create something innovative and powerful. 

Of course, it takes more than just words.  It requires courageous leaders who are willing to fund, advocate or move barriers in order to drive something across a finish line.  Nonetheless, it is noteworthy that we as community leaders in our own words can create new conditions. 

In particular, we want to speak to the community leader.  Why?  Because they have learned leadership lessons from playing with Legos, they are tenacious and they know how to be game changers.  All of which are vital to being a strong and successful leader.

Passion, creativity and tenacity are attributes of great community leaders, and what brought you to this extraordinary role in the first place.   You’re in this role because you have an innate ability to connect with people and build relationships that are meaningful to your brand.  Your teams want your input, ideas, and creativity.  If you have a great idea that you believe will have an impact on the company’s’ business goals, you should share it. 

But before you do, be sure you have thought about it thoroughly, from inception to how you will measure its success, so that when you present your idea you’re able to show that not only are you dreaming up great ideas, but how you will go about launching and moving the needle to support the company’s business goals with your new idea.

These days and ages, being bold and brave is what the world needs – and is attracted to.  While not every idea will move the needle, I can promise you that one idea will lead to another brainstorm, individually and together as a team, that will move the needle.  So dare to dream big and share your ideas. 

Lauren Klein and Jenny Berthiaume