2.) Real down to earth people
3.) It’s educational, informative and inspirational and
4.) Based on real animals, real people and real families
Therefore, when I was visiting my family this week in Michigan, we took a trip over to visit the Pol Vet Clinic to possibly get an opportunity for my daughters to meet the doctor and get behind the scenes.
True to form, this clinic feels inviting as it is swarming with animal owners that are in need of a trusted medical advisor for some type of ailment or preventative service. From the moment you walk in the door, you feel safe in this haven. No fancy iPads to review procedures, but traditional smiles, warm personalities and great wall art made up of locals who share their animals for adoption, services available or upcoming events like roller derby. Yes folks, it was awesome for me to see the real people behind the scenes continue to act normal. Nothing has changed for them but their ability to expand their reach to more people, drive more connectedness through the show and educate more people. In fact, I understand that the local television providers don’t carry his show; so many farmers will congregate in homes of folks that happen to have access to the show. They got the invite through Diane Jr., their Social Media Manager who invites patients through their traditional communication mechanisms to turn into the series. But otherwise, it’s business as usual.
Employees are encouraged to have wall art, create their workspace to be their own and connect and support one another in the ‘family’ approach to business. Really not a far cry from what Google tries to do by allowing people to draw on the wall. As someone who spans a heart from the Midwest but a career in Silicon Valley, I was in awe of this special place. My daughter wants to become a vet, but perhaps it was just what makes my heart sing
I personally want to thank Dr. Pol and his family for being authentic, for your tireless advocacy for this important science and practice as well as your authentic approach to community. Additionally, for the executive producer at Nat Geo Wild and team that took the risk to support an important void that has existed in reality based programming. Send out some tweet love via @natgeo #drpol or check them out on Facebook.